The Ultimate Guide to LinkedIn Image Sizes: Dimensions, Specs, and Best Practices
First impressions online happen in milliseconds. When a potential client, recruiter, or business partner lands on your LinkedIn profile or scrolls past your post in the feed, visual cues dictate whether they stop to read or keep scrolling.
Yet, nothing undermines a professional digital presence quite like a pixelated profile picture, a banner chopped off in all the wrong places, or an awkwardly cropped feed image. Because LinkedIn automatically compresses and resizes uploads, using arbitrary dimensions is a gamble.
This comprehensive guide breaks down the exact, up-to-date LinkedIn image sizes you need for your profile, company page, feed posts, and carousels so your brand always looks razor-sharp.
1. Personal Profile Image Sizes
Your personal profile is your digital storefront. Getting the core dimensions right ensures you project authority and polish.
Profile Photo
- Dimensions: 400 × 400 pixels (minimum 268 × 268 px)
- Aspect Ratio: 1:1 (Square canvas, cropped into a circle by LinkedIn)
- Max File Size: 8 MB
- Formats: JPG, PNG, or WebP
- Best Practices: Keep your face centered and filling about 60% to 70% of the frame. Because LinkedIn crops your square image into a circle, avoid placing important details or logos near the corners, as they will be clipped. Use a clean, non-distracting background with good, even lighting.
Personal Cover Photo (Banner)
- Dimensions: 1584 × 396 pixels
- Aspect Ratio: 4:1
- Max File Size: 8 MB
- Formats: JPG or PNG
- Best Practices: Your banner is prime personal branding real estate. However, it behaves differently across devices. On desktop, your circular profile photo overlaps the lower-left corner of the banner. On mobile devices, the outer edges of the banner are trimmed, and the profile picture shifts below the center. Keep all vital text, taglines, and brand elements centered or shifted toward the right side, leaving the bottom-left corner entirely clear.
2. Company Page Image Sizes
If you manage a business or organization page, the layout changes slightly. Professional brand consistency requires tailored specifications.
- Company Logo: 400 × 400 pixels (Square 1:1 ratio). A minimum of 300 × 300 px is accepted, but 400 × 400 px ensures crisp rendering in search results and notification alerts.
- Company Page Cover Image: 1512 × 256 pixels. (Note: While older guides reference 1128 × 191 px, LinkedIn’s standard specification utilizes 1512 × 256 px). Keep file sizes under 3 MB.
- Life Tab Hero Image: 1128 × 376 pixels. Perfect for showcasing company culture, team collaboration, or workplace highlights with a slightly taller aspect ratio.
3. LinkedIn Feed Post Sizes
Content performance on LinkedIn relies heavily on real estate in the mobile feed. Because a massive portion of users browse via smartphones, choosing the right aspect ratio directly impacts how long people pause on your content.
| Format | Dimensions | Aspect Ratio | Best For |
| :— | :— | :— | :— |
| Landscape | 1200 × 627 px | 1.91:1 | Link shares, external article previews, and broad landscape photography. |
| Square | 1080 × 1080 px | 1:1 | Infographics, quote cards, and versatile feed consistency. |
| Portrait | 1080 × 1350 px | 4:5 | Maximizing mobile screen space and driving higher engagement rates. |
- Pro-Tip on Feed Posts: If engagement is your primary metric, Portrait (1080 × 1350 px) commands the most vertical space on mobile feeds, preventing users from quickly scrolling past your insights.
4. Specialized Content: Carousels, Videos, and Articles
Beyond standard single-image updates, interactive and rich media formats require precise sizing to avoid awkward auto-cropping:
- Carousel / Document Posts (PDFs/Slides): Design your slides at 1080 × 1080 pixels (Square 1:1) or 1080 × 1350 pixels (Portrait 4:5). Keep slide text large and legible, ensuring crucial margins are clear so nothing gets clipped by the LinkedIn document viewer.
- Video Posts: Aim for 1920 × 1080 pixels (Landscape 16:9) or 1080 × 1080 pixels (Square). Vertical video formats (like 1080 × 1350 or 1080 × 1920) are fully supported and perform exceptionally well on mobile.
- Article Header Images: When publishing long-form articles via LinkedIn Articles, use a feature image sized at 1200 × 644 pixels.
Summary Checklist for Flawless Uploads
- Design to Spec: Always set your design software canvas (like Canva, Figma, or Photoshop) to the exact pixel dimensions listed above rather than scaling up or down arbitrarily.
- Choose the Right Format: Use PNG for graphics containing text, logos, or solid color blocks to prevent pixel blurring or compression artifacts. Use JPG for high-resolution photographs to keep file sizes well within upload limits.
- Respect Safe Zones: For personal banners, protect the bottom-left corner from the profile picture overlay and keep text well within the interior frame.
- Preview on Mobile: Always double-check how your profile or recent post looks using the LinkedIn mobile app. A quick five-second check ensures your visual branding translates seamlessly across every device type.
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